The Wild Hare

  A couple of years ago, when I started what has turned into my F3/Intensive coaching group for emerging jewelry designers, I got this wild hare of a thought. “Wouldn’t it be perfect” I thought, “if I had a tangible goal for these designers? A place to go and...

The Masochism Tango

    When I was a dancer on the rise the worst thing happened. My knee blew out. A career ending kind of injury. It was devastating, causing a sea change in my life that rippled for decades. So now that I’m a designer, and a reasonably established one at that... ...

The Groucho Moment

  Let's build on Seth's Groucho Moment.   Anyone think (deep down... come on now. be honest) that you might be a little too comfortable where you are? That your low sales (much as you like to bitch about them) keep your life at a manageable, familiar level?   The...

Confidence, Courage & the Unknown

    Confidence. Courage.   Same?   Or different?   Confidence comes from the sure knowledge that we "have this". You've performed the routine, you know the choreography, you’ve made the call before - the script is committed to memory.  ...

4 Questions When A Project Goes South

  When something doesn't work out, what do you do?   Bitch, moan, wail, cry, complain, sleep, suck your thumb, get revenge....?   How about figuring out what went wrong? So, like, you make sure it doesn't happen again? Crawl out from under your desk.... come on...

Dispassion

  My mom used to say she'd be just as happy selling pots and pans as fashion.    That never made sense to me until fairly recently. (I can be a little slow on the uptake) Looking back I fully believe that's why she was so good at what she did. While she obviously...

The Sunk Cost of Time

  There’s a meme, or a quote, or whatever you call it - I suppose if there’s a picture it’s a meme… is that how that works now? Anyway, there’s a meme/quote that goes something like, “Don’t cling to a mistake just because you spent a long time making it."   Lot...

Bad Things

  It's been a rough few here in Houston. It's looking like it may be rougher yet very shortly in Florida.    Bad things happen. Sometimes enormously bad things.    Acts of God size things. Health issues. Family crises. Gut punches that set us so far back on our...

The Next Dollar

  Prioritizing your workload and avoiding overwhelm are usually pretty high on the list of issues I hear about. The quick and dirty answer lies in a question:   What gets you closer to the next dollar?   Our first question in business should always be, “What gets...

Chrysalis

  Making the leap where from your ARE to where you want to be. It's like jumping across this big hole. This raging river. This… canyon.   You can SEE the other side. You can smell it, taste it. You can feel it on your skin.    It's the work you want to do. The...

Independence Day

  Freedom to make your own decisions.   Freedom to set your own standards.   Freedom to set your own schedule.   Freedom to call your own shots.   Freedom to be your own boss.   Freedom to write your own check.   Freedom to decide your own future.     Happy...

Scaling Your Imagination

  Think about your business right here, right now, today.   What are your sales?    10 orders a week? 20? 30? 2? 1?   How much time does it take you to design and create those orders, every week? The time you take selecting the materials, gathering and organizing...

Latest On The Blog


 

The Fearless Few

The Fearless Few

  Why do you suppose some artists and designers succeed while others continually struggle to stay afloat? Why do some blessed few seem to get all the breaks while the rest are stuck on a hamster wheel of barely covering costs and never quite getting ahead? Is it...

You’re Doing It Wrong

You’re Doing It Wrong

  We talk a lot about “getting out of your own way”. What does that mean?    It means that business (and life) are hard enough without making it even harder on yourself. That it may be easier to make the journey if you put down the baggage you’re carrying...

Barriers

Barriers

  I had a coach once who was fixated on my business cards. They were boring, he said. Not special enough. Not luxe. He refused to move on until I got better business cards.    Fired that coach.   What are you hung up on? What’s stopping you from moving forward?  ...

Nuthin’ but Net: Livin’ on the Margin

Nuthin’ but Net: Livin’ on the Margin

  Business is the concept of creating value in exchange for cash. In order to do that we have to sell what we make for more than it costs to make it. The difference between what it costs to make and what we sell it for is the NET MARGIN - the net profit expressed...

Lies, Damn Lies & Vanity Metrics

Lies, Damn Lies & Vanity Metrics

  Quick, how many Instagram followers do you have?   Got it?   Now tell me what your year-to-date sales are. Go!   I’ll wait.                     Got it? Fantastic.   How about your Net Profit Margin?   If you have that, congratulations.    If you don’t, you’re...

The Confidence Game

The Confidence Game

  I work with an amazing group of women. F3/Intensive. We dive in every week (every day, really) and roll up our sleeves on how to do things better. How to push our businesses forward, how to jump the hurdles.    This week the subject of confidence has come up....

The Long & Short Of It

The Long & Short Of It

  While it’s a bit hard to wrap my head around nowadays, once upon a time I was actually a professional athlete.    Yes, really.   A professional competitive dancer, like on Dancing With The Stars.    That crazy world took up about a decade of my life. (It also...

TRAFFIC: Game of Numbers

TRAFFIC: Game of Numbers

  There are two parts to sales on your website: Conversions and Traffic. When sales aren't working on your site you can generally look to one of these two spots to see where the fault lies.   We talked about Conversions in a previous post - when people are...

When Good Work Doesn’t Sell

When Good Work Doesn’t Sell

  So many questions I get are around the question, "Why isn't my work selling?"   Like most questions in life and business, the answer is sometimes multilayered and complex. But sometimes it's not. Sometimes a quick look at a Facebook page, Etsy shop or website...

GOAL: Beat Yesterday

GOAL: Beat Yesterday

  At it’s heart, that’s it. Our goal is always to do better, to do more, to move forward. To cut through the clutter of stuff that conspires to hold us back or keep us still and to move ahead. To “beat yesterday”.   In order to do that you need one vital piece of...

GOAL!

GOAL!

  If I were to ask you, "did you make your quarterly goal?", what would you say?   YES! I nailed it! Not quite. But I was close! Nope. Missed it by a mile.  I don't set goals. They make me sad.   You know what? Any of those first three are workable answers....

Unzipped

Unzipped

  What do we tell our kids when they’re afraid that the other kids are staring at them talking about them and think their every move is being scrutinized for inclusion in the Wall of Shame?   Do we tell them to hide under their beds, stay in their rooms, and...

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